Google Nabla Font

Digital typography
3D sculpture
Short video

Google approached us to create an artistic re-interpretations of their Nabla Font. Our collaboration aimed to develop five-letter sculptures that spell out the font's name.

Our visual research evolved around Nabla's characteristics, which are isometric and variable with depth and highlight axis. The idea was to add a bit of a retro- 90s touch with bright colors and a lot of playfulness using inflated shapes.

Google approached us to create an artistic re-interpretations of their Nabla Font. Our collaboration aimed to develop five-letter sculptures that spell out the font's name.

Our visual research evolved around Nabla's characteristics, which are isometric and variable with depth and highlight axis. The idea was to add a bit of a retro- 90s touch with bright colors and a lot of playfulness using inflated shapes.

Google approached us to create an artistic re-interpretations of their Nabla Font. Our collaboration aimed to develop five-letter sculptures that spell out the font's name.

Our visual research evolved around Nabla's characteristics, which are isometric and variable with depth and highlight axis. The idea was to add a bit of a retro- 90s touch with bright colors and a lot of playfulness using inflated shapes.

Google approached us to create an artistic re-interpretations of their Nabla Font. Our collaboration aimed to develop five-letter sculptures that spell out the font's name.

Our visual research evolved around Nabla's characteristics, which are isometric and variable with depth and highlight axis. The idea was to add a bit of a retro- 90s touch with bright colors and a lot of playfulness using inflated shapes.

Google approached us to create an artistic re-interpretations of their Nabla Font. Our collaboration aimed to develop five-letter sculptures that spell out the font's name.

Our visual research evolved around Nabla's characteristics, which are isometric and variable with depth and highlight axis. The idea was to add a bit of a retro- 90s touch with bright colors and a lot of playfulness using inflated shapes.

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"Emphasis was placed on textures to achieve a more realistic and tactile look to the sculptures."

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Still Images

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CLIENT
Google

CREDITS
Creative Direction: Nando Costa
Art Direction: Mike Guss
Producer: Belinda Reichle
Design & Animation: Get It Studio